Services Servicios
Three depths of partnership.
From a single editorial hour to a full brand world built over a quarter. Each engagement uses the same proprietary methodology; only the depth changes.
Signature offering
The Brand Architecture Program
Programa de Arquitectura de Marca
A 12-week, white-glove engagement walking the full D.I.R.E.C.T. methodology — from the first founder excavation interview to a published, applied brand world.
- Duration
- 12 weeks
- Engagements / quarter
- Two, by application
- Cadence
- Weekly editorial reviews
- Languages
- English · Español
01
Excavation
Founder interviews, archive review, competitive analysis, and the editorial inheritance audit.
02
Direction
Positioning, brand world, voice, and the strategic narrative — written and presented as an editorial document.
03
System
Identity design, typographic hierarchy, color, motion, and the rules that hold them together.
04
Application
Site, print, packaging, social — the brand world made tangible across every required surface.
One editorial hour
Single Strategy Consultation
Consulta Estratégica
Ninety minutes with Jen, structured around one specific question: positioning, voice, visual direction, or the next-quarter pivot. You leave with a written summary and a single, decisive next step.
- Pre-call written intake reviewed by Jen.
- 90-minute video session, recorded for your archive.
- Editorial summary document delivered within 48 hours.
- Two weeks of email follow-up to refine the direction.
Methodology
D.I.R.E.C.T.
The proprietary framework underneath every engagement — from a ninety-minute consultation to a twelve-week program. It is the same six movements, only the depth changes.
- 01
Discover
Find what cannot be Googled. The story, the friction, the unspoken inheritance.
- 02
Imagine
Translate excavation into a brand world: voice, ritual, palette, reference.
- 03
Refine
Edit ruthlessly. Silent luxury is what survives the cut.
- 04
Express
Codify the system. Hierarchy, color, motion, cadence.
- 05
Cultivate
Apply across touchpoints without losing the line.
- 06
Transcend
Hand off a brand world that grows with you, not for you.